Cuddly companions for growing imaginations - perfect for ages 3 and up.
Whether for a little one or a young-at-heart grown-up, our Softies Suitable for Ages 3+ are full of adventure, imagination and, endless cuddle potential.
Meet the enchanting Mardi Gras from our Secret Collection, this delightful bear was lovingly crafted to bring joy into your life. Made from super soft dark blue plush with magenta tipping for a wildly fun appeal. Mardi Gras is adorned with a charming...
Marlies is a paw-some bear made from long plush fur in beige tones with dark tipping. He wears a bow and would make a stunning addition to any hug! Recommended for ages 3 years +. Bear height: 44cm/17.5"/15 Bear Paws.
Inspired by a classic nursery rhyme, meet Mary & Baabahrah. Mary has delicate pink fur with a bear-utiful dress and removeable hat. Baabahrah is the little lamb that follows her everywhere she goes. She is made from the softest white plush in pure...
Brand-new for 2024 Mastermind is a bear-utiful fully jointed bear from our Plumo Collection. Mastermind is made from brown shades of the softest plush fur and finest alpaca, suitable for collectors aged 3 years and upwards and can be surface cleaned with...
Matcha is the latest in our mini series of Ice Cream Parlour bears. He is created from long plush fur in a bear-utiful bright green. Look out for the other characters to complete the set. Recommended for ages 3 years +. Bear height: 25cm/10"/8 Bear Paws.
Introducing Meghan, a beautifully crafted white and grey with purple tipping plush bear. This adorable bear features a pretty bow in vibrant lilac. Irresistibly soft, Meghan makes a pawfect cuddly companion for ages 3 years +. Look out for Meghan's bear...
Add our bear-utiful bear, Memory Lane, from our 2024 Secret Collection to your hug today! Crafted from luxurious long plush in shades of blue, turquoise and white, he is irresistible. He features sculptured paw pads, an embroidered blue nose and the...
Following name suggestions from paw-some collectors, Charlie has created Michaela for our 2022 Secret Collection. After debuting on TVSN, the a-paw-able panda Michaela made her way to the Cubhouse and is eager to be added to your picnic basket and travel...
Midday is a soft, bear-utiful plush bear who is ready for cuddles at any time of the day! Look out for Noon for the paw-fect pairing! Recommended for ages 3 years +. Bear height: 33cm/13"/11 Bear Paws.
Introducing Milkshake an adorable plush cow from 2025’s "Our Journey So Far" collection. Milkshake is crafted from ultra-soft black and white fluffy plush and features pink hooves and a sweet pink and black nose. He is beautifully finished with a...
Introducing Millie, the adorable spotty plush dog, adorned with a sweet bow from The Labyrinth Collection 2024. With her soft fur and charming expression, Millie is sure to delight collectors of all ages. She is 27cm (10.5") tall which makes her perfect...
Miranda is a paw-fully pretty bear made from long-pile plush in soft pink and grey shades. With her dainty bow and soulful eyes, she would just love to join your hug today. Recommended for ages 3 years +. Bear height: 51cm/20"/17 Bear Paws.